in demand.
Practical growth for service businesses
30 days of free growth ideas

Better ideas.
A more in-demand
business.

Fresh ways to attract better enquiries, make your offer clearer and keep good conversations moving. One short email a day for 30 days. Read it over a coffee. Take what’s useful.

For consultants, experts and service business owners.

  • Make your offer easier to understand.
  • Turn useful expertise into relevant enquiries.
  • Give every suitable enquiry a clear next step.
Send me the ideas
30fresh ideas
1short daily email
£0free to join

Ideas for the things
that make business flow.

From finding the right words for your offer to knowing what to say after an enquiry. Small observations, useful examples and suggestions you can dip into whenever they help.

Your offer

Make it click

Simple ways to explain what you do so the right people recognise it’s for them.

Your content

Have something to say

Fresh angles hiding in the questions your customers already ask you.

Your enquiries

Open the door

Useful reasons for interested people to get in touch, with an easy next step.

Your follow-up

Keep it going

Ideas for emails that keep a good conversation alive without feeling pushy.

Your sales

Make choosing easier

Ways to help a potential customer understand your service and feel clearer about their decision.

Your next move

See what matters

A fresh look at what’s working, what’s getting missed and where an improvement could help.

A taste of what’s inside

Short enough for a coffee.
Useful enough to keep.

Each email is a quick read with an idea for your business and a suggestion you can try if it’s useful. Read it now, save it for later or pick the bit that sparks something.

There’s nothing to log into and no schedule to keep up with. Just a fresh perspective landing in your inbox.

Kieran GourleyIn Demand · Ideas for growing your business
AN IDEA FOR YOUR BUSINESSA QUICK READ

Where does your next
customer come from?

Think about your last three customers. Where did each first hear about you? What happened between that moment and the decision to pay?

That gap can tell you a lot. A recommendation might have opened the door. A useful email or a timely reply might have helped them decide.

Something to considerYour next growth idea could be making one of those moments easier for the next person.

Before you join

Who are these emails for?

Consultants, experts and service business owners who would welcome fresh ideas for attracting the right people and turning interest into useful conversations.

What will arrive in my inbox?

One short email a day for 30 days, with a growth idea and a practical suggestion you can use if it suits your business. It’s all in the email, ready to read whenever you like.

Is it really free?

Yes. All 30 emails are free, with no payment details required. Some include an invitation to talk about In Demand’s Growth Partner service. There’s no obligation to take it up.

Do I need to keep up with every email?

No. Dip in when you have a moment, save a useful idea for later and leave the rest. There’s nothing to complete. You can unsubscribe at any time using the link in each email.

Your next good idea could be in your inbox.

30 short emails. Fresh perspectives. Take what’s useful.

Send me the ideas